As part of Downtown Music, Sheer Publishing Africa has played a leading role in the group’s constant innovation, and together with you—our clients—we continue to change the way the industry works.
We are proud to announce that Sheer Publishing Africa will partner with Virgin Music Group, Universal Music Group’s global independent music division, as part of their acquisition of Downtown Music Holdings.
This partnership marks an exciting new chapter for Sheer, as we become Virgin’s first publishing operation in the region. Together, we will unlock new opportunities for songwriters, independent rights owners, and catalogs, underpinned by a shared commitment to growth, innovation, and advocacy.
What This Means for You:
- Business as Usual: The transaction will take several months to finalise, so there will be no immediate changes to how we operate.
- Continued Support: You’ll continue to enjoy the same personalised service and dedicated support from the Sheer team.
- Expanded Opportunities: With Virgin Music Group’s resources, expertise, and global network, we look forward to further amplifying your music and opening new doors for your success.
We remain dedicated to protecting the rights of songwriters, advocating for an industry that values creativity and copyright integrity, and delivering exceptional results for you—our clients.
Together with Virgin Music Group, we are excited to take this next step in driving innovation and opportunity for the industry and, most importantly, for you.